Recently I had the chance to speak with Noah Alper, founder of the eponymous Noah’s Bagels. Noah, who sold Noah’s Bagels in 1999, has been in the food business since the 1970s, when he started Bread and Circus, the East Coast natural food chain (bought by Whole Foods in 1992). He’s kept kosher since the early 1990s, and at one point Noah’s Bagels was the largest kosher retailer in the country. (For those on the prowl, there’s still one kosher Noah’s Bagels, in Seattle.) Nowadays, he’s committed to preaching the gospel of socially responsible business practices, and to that end he’s come out with a book called Business Mensch that aims to connect Jewish principles to good business practices and convince business leaders that community values are good for their bottom line.