
Two weeks ago, The Jew & The Carrot reported on the latest news in techno-foods, meat made in a test tube. It seems that the thought of “cruelty free” hamburgers and chicken wings, which are currently long-from available to the public, got PETA in a hungry tizzy. The vegetarian advocacy group announced that it will reward 1 million dollars to:
“The first scientist to produce and bring to market in vitro meat – by June 30, 2012.”
April Fools, right guys? No? Oh…
To win PETA’s ridiculous challenge, “scientists” must: “Produce an in vitro chicken-meat product that has a taste and texture indistinguishable from real chicken flesh to non-meat-eaters and meat-eaters alike [and] Manufacture the approved product in large enough quantities to be sold commercially, and successfully sell it at a competitive price in at least 10 states.”
That PETA is not just in favor of but encouraging the creation of in-vitro meat indicates the organization’s shallow grasp on the interconnected web of food ethics. They have a point that producing in-vitro meat would stop animals from being brutally killed in factory farms. But at what costs?
In addition to all the unknowns about GMO’s impact on human health, the organization’s blanket statement that, “in vitro meat would dramatically reduce the devastating effects the meat industry has on the environment,” holds no weight. It simply (or stubbornly) fails to consider the potential environmental impacts that creating in-vitro meat would create. Sadly, PETA claims that contest entries will be judged based on how realistic the “meat” tastes, NOT on how ethically or sustainably it was produced.
I get it – PETA is against cruelty towards animals. But are they really so deluded to think that in-vitro meat is a viable answer? Their efforts would be much better spent supporting those farmers who are raising free range, humanely slaughtered animals for meat consumption, instead of wasting a million dollars towards the creation of some Fraken-food.
(hat tip to Jewschool’s Kol Ra’ash Gadol who asks the other all-important question about in-vitro meat, “but how would you schect it?”).

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